Instagram is looking to give Youtube a run for its money. Launched June 20th, 2018, Instagram TV (IGTV), represents the social media channel’s expansion into long-form video content, and signals a clear warning shot as Facebook looks to move in on Google’s turf.
Ever since audiences fled in terror from the 1895 screening of Train Pulls Into Station, moving pictures have engaged people on a level unlike any other art form. Even today, with pocket-sized screens delivering 6-second pre-roll, there’s no substitute for the power of video. If anything, the rise of mobile media has only served to […]
Brands that embrace digital and data on a strategic level (Amazon, Netflix, Apple) succeed, while the brands that don’t (Borders, Blockbuster, Kodak), fail. But what does it mean to become a data-centric organization? And how does data translate into real value for a brand?
Now in their prime working and spending years, consumers ages 18-34 account $1.3 trillion in annual purchasing power. However, when it comes to actually spending that money, Millennials have profoundly different priorities than older generations:
With more than 200,000 followers, and a client list that includes the Erindi Private Game Reserve, Sennheiser Electronics, Charity: Water, and TAYLRD clothing, photographer Misha Wilcockson is passionate about travel, adventure, and sustainability — three qualities he helps clients convey to a global audience.