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86% of women turn to social networks before making a purchase([a]list)
81% of Millennials say they made a purchase in response to an ad last year, compared to 57% of older consumers.(Clutch)
77% of Millennials say their most cherished memories are from live events (Eventbrite)
Iceland tourism grew 3x when it used Instagram to rebrand as an “adventure”(Kayak.com)
Consumers are served 5,000 ads per day – but are only aware of 86.(Media Dynamics)